Insights from the brightest minds integrating social media into business processes.

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The Social Business Engine Podcast

Social Business Engine is our weekly podcast where we share insights from the brightest minds using digital and social strategies to transform their business. You can listen to our weekly podcast below or visit our show notes pages to read more about our guests and episodes.


Get Educated & More

Social Business Engine content is designed to educate business professionals on the latest strategies and tactics using social media and social technologies. Our Social Business Engine Podcast host, Bernie Borges, interviews movers and shakers from some of the most interesting brands around the world. You can listen to our podcast on iTunes, Stitcher, YouTube or on this page. Our blog will keep you up to date on the latest ways to move the needle using social media in your business.

Become a member of our SBE community to get access to all our premium content and resources. Membership is FREE….If you want help moving the needle, we offer speaking, training and coaching services. Our Social Business Workshops include instructor-led-training and one-on-one coaching. And, we guarantee results because we can!



Social Business Journal, Volume 9: What’s Working in Employee Advocacy
This Journal is produced in cooperation with GaggleAMP. It highlights how companies define, on-board, and implement employee…
Social Business Journal, Volume 8: The 5 Biggest Mistakes in Social Media Monitoring
This Journal highlights the five biggest mistakes in social media monitoring and ways to avoid them to…
The 7 Twitter Don’ts of Social Selling
If you are considering Twitter as part of your social selling approach, you’ve probably been studying what…
Ten Tools for Content Curation
Content Curation can help you create more quality content for your social media marketing efforts. In this…


Niche Blogging Moves the Needle at ANSYS
Sandy Adam, Global Manager of Social Media Marketing at ANSYS, is back for her second appearance to… June 14th, 2017
Be a Sales Sherpa via Hyper-Connected Selling
David J.P. Fisher discusses a few key takeaways from his seventh book Hyper-Connected Selling: Winning More Business… June 7th, 2017
5 Ways to Get Huge Value from Attending a Social Media Conference
Breanna Jacobs, VP Conference Production at GSMI reveals five benefits of attending a social media conference like… May 31st, 2017
How GoDaddy Improved their Brand through an Advocacy Program
Stacey DePolo, Social Advocacy Manager at GoDaddy, reveals how she was able to turn the brand's image… May 24th, 2017


How to Generate Leads through Content Marketing that Sales Will Love
If you've wondered if content marketing can produce leads that sales will love, the process described here… April 17th, 2017
5 Steps to Know What Content to Produce that Performs
In our first Up Close podcast series, I partnered with Brandon Andersen, Chief Strategy Officer at Ceralytics… March 6th, 2017
How AI Will Make the B2B Salesperson More Productive
Cognitive enabled marketing technology powered by AI will free up time for the salesperson, creating a more… January 17th, 2017
Social Selling Tips for Sharing Your Message on LinkedIn
In my Poolside Sales Chat episode 28 I talked about knowing why and how to share updates… December 21st, 2016


Social Media Marketing World 2017
Social Media Marketing World 2017 March 22-24, 2017 San Diego, CA Register Now

Grow Revenue with Social Selling!

Sales training can be painful…We get that!

Without a coach to traverse real-world situations, developing the social selling skills needed to get into the deal can be frustrating. Success requires support from an expert. Using your sales objectives, we will develop a strategy and step-by-step action plan for you.

Our Social Business Individual and Team workshops are designed to create long-term success. Our blended learning program includes instructor-led-training and one-on-one coaching to achieve each participant’s SMART goals. Our program empowers participants to continue on their social selling journey, after this training investment, because they get to experience real-world success instead of the frustration that happens when going it alone.

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